Why is Iceland the world's most popular filming destination?

To many Iceland is called the land of fireplace and ice, however for an growing quantity of others it's the land of alternative. Iceland is an in-demand vacation spot, from effervescent sizzling springs to erupting volcanoes. Not only for vacationers however for movie productions from all over the world wanting to seize the island nation’s dramatic landscapes in function movies and tv collection, and to reap the benefits of a lovely incentive scheme.

Over the previous few years, a few of the greatest films and tv reveals have been filmed in Iceland, together with Thor: The Darkish World, Prometheus, Batman BeginsStar Wars: Rogue One, Star Wars: The Pressure AwakensNo Time To Die and maybe unsurprisingly, Sport of Thrones.

Icelandic director Baltasar Kormákur, whose newest movie Beast starring Idris Elba, simply hit screens, not too long ago opened two movie studios in Iceland, RVK Studios, to accommodate the rising demand.

“I had a smaller studio for myself again within the day, and I had this concept to construct a village," Kormákur informed Euronews Tradition. “We spoke to the mayor of Reykjavík to assist the concept of remodeling this industrial area in Reykjavík and constructing one thing new. It was an space that wasn’t used, and I noticed the great thing about it."

Björn Luðviksson
Baltasar Kormákur on the set of Beast with Idris ElbaBjörn Luðviksson

RVK Studios is owned by Kormákur, a director, author and producer who made his first function movie, 101 Reykjavík in 2000. Since then, he has written, directed and produced films and TV reveals in Iceland and Hollywood.

RVK Studios has produced the Hollywood movies Two Weapons, Contraband, and Everest in addition to the Icelandic tv collection Trapped and Katla.

Why Iceland?

Iceland, with its distant location within the north Atlantic, could seem to be an unlikely location to movie, however new productions are introduced on a regular basis as the great thing about the island attracts them in.

“Iceland is a lovely location for me as a result of I reside right here,“ laughs Kormákur. “However for overseas studios, they arrive right here as a result of we constructed an ideal crew right here and for the panorama. “

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Dettifoss (Falling Waterfall), location chosen by Ridley Scott for Prometheusguidetoiceland

Certainly, Iceland’s panorama is unrivalled, from wondrous waterfalls to the desert-like highlands. The distinction is breathtaking.

“Iceland’s recognition is because of the magnificent places now we have, the accessibility to massive panorama places," says Leifur B. Dagfinnsson, the CEO and founding father of Icelandic manufacturing firm Truenorth.

Truenorth has labored on productions together with The Midnight SkyDune and The Northman.

New Regency
The NorthmanNew Regency

“We will make issues occur in harsh environments and maintain everybody secure," says Leifur. “We take crews to glaciers, mountains, the highlands."

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Mýrdalssandur, close to the city of Vik, utilized in a number of Star Wars movies together with Rogue Oneexploreiceland

Iceland’s versatile landscapes can function the backdrop for a lot of international locations. For example, in The Secret Lifetime of Walter Mitty, landscapes had been used as Iceland, Greenland and the Himalayas. “It saves studios a whole lot of trouble for one nation to symbolize many," says Dagfinnsson.

Enticing tax incentives

One other a part of Iceland’s attraction is because of the Icelandic authorities’s programme to reimburse as much as 35% of the prices incurred whereas producing movies and tv programmes in Iceland. Manufacturing price funds to workers and contractors are accepted if they're verifiably taxable in Iceland.

All productions for function movies, tv reveals and documentaries filmed in Iceland are eligible for a 25% refund, irrespective of the mission’s whole price. To obtain 35%, a manufacturing should fulfil three necessities, in accordance with laws.

First, manufacturing prices incurred through the manufacturing of the movie or tv materials shot in Iceland should be a minimal of ISK 350 million (€2.5 million). 

Subsequent, the mission will need to have a minimal of 30 working days in Iceland, both filming days or outlined post-production working days. Of the 30 working days, a minimal of 10 filming days in Iceland is all the time required.

Lastly, the variety of employees working immediately on the mission needs to be 50 at a minimal and quantity to 50 working days. It's required that each wage and funds to workers and contractors be taxed in Iceland.

Warner Bros
Nonetheless from DuneWarner Bros

“I might say what helps loads is the tax incentive the Icelandic authorities affords," says Dagfinnsson. “It makes a major distinction within the variety of productions coming to movie in Iceland for everything of the movie or tv collection, not simply panorama pictures. It’s a recreation changer."

Kormákur agrees: “The federal government has been supportive, elevating the rebate to 35%. The Icelandic Króna is versatile, and there’s hope that the change will make a giant distinction."

Björn Luðviksson
South Skógafoss, a location used for Thor: The Darkish WorldBjörn Luðviksson

RVK Studios and Truenorth have quite a few tasks in varied levels of manufacturing.

“We could have three levels by late Fall, and one is already booked out," says Kormákur. “True Detective with Jodie Foster and Sigourney Weaver will shoot right here for half a yr, and Iceland shall be represented as Alaska within the collection."

In the meantime, Truenorth is engaged on the Netflix action-thriller Coronary heart of Stone, starring Gal Gadot. Earlier this yr, a shoot closed streets in downtown Reykjavík over 4 days, with 600 individuals within the capturing staff and 400 extras. It at the moment stands as the most important manufacturing ever in Reykjavík.

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