Longtime Fb govt Sheryl Sandberg was concerned in a strain marketing campaign in opposition to the Day by day Mail on two events to persuade the publication’s management to drop an unflattering story about her then-boyfriend, The Wall Avenue Journal reported Thursday.
Sandberg dated online game govt Robert Kotick, who runs Activision Blizzard, for a number of years. She is the chief working officer of Meta Platforms Inc., the title for Fb’s new company mother or father after the corporate reorganized final 12 months, and held the identical function on the social media big for greater than a decade.
In 2016 and once more in 2019, the Journal reported, Sandberg and Kotick ― together with Fb and Activision workers and paid exterior advisers ― labored to persuade the Day by day Mail’s on-line editors to not publish a narrative a couple of restraining order that an ex-girlfriend of Kotick’s had obtained in opposition to him in 2014.
The ex-girlfriend now says she exaggerated her claims about Kotick, and the Day by day Mail’s reporters understood that, in accordance with the Journal. However Sandberg and her group reportedly nonetheless anxious concerning the destructive influence the story may have on her popularity as an advocate for girls.
Sandberg based an advocacy group, LeanIn.org, primarily based off the title of her 2013 bestseller, to encourage girls to pursue authorities and enterprise management roles.
Fb is now reportedly investigating Sandberg’s function within the Day by day Mail strain marketing campaign, given Fb’s outsize affect over the digital information media business ― which was much more pronounced previously. Digital information has largely struggled with a shift within the internet advertising market towards tech giants like Fb, resulting in widespread layoffs and shuttered digital publications.
The Day by day Mail didn't instantly reply to HuffPost’s request for remark.
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