Brno's JIC business hub: Stimulating growth and inspiring entrepreneurship

Brno was as soon as well-known for its textile trade. However its subsequent decline within the late twentieth century meant the Czech Republic’s second-largest metropolis needed to reinvent itself.

Twenty years in the past, a brand new enterprise hub was arrange in Brno. JIC (the South Moravian Innovation Centre) was one of many first technological incubators within the japanese a part of the European Union.

Right now, its success has made it a magnet for entrepreneurs and firms with a global perspective.

Within the historical past of JIC, a few hundred corporations going by means of our providers... have a turnover of some €700 million," stated Michal Veselý, Chief Advertising and marketing Officer at JIC.

Euronews
Michal Veselý, Chief Advertising and marketing Officer at JICEuronews

IDEA StatiCa began from scratch at JIC 12 years in the past. Specialists in concrete and metal connections, they're now one of many world leaders of their sector, with greater than 6500 clients.

"JIC helps you get going," Juraj Sabatka, CEO of IDEA StatiCa instructed Euronews. "What's extra beneficial and comes afterward once you work with JIC is the advisory [aspect]. Meaning, speaking to the group and [using the] specialised providers JIC offers, which means they can assessment your marketing strategy, they'll assessment your go-to market mannequin, they'll assessment your growth operations and allow you to to do it."

Euronews
Juraj Sabatka, CEO, IDEA StatiCaEuronews

JIC has contributed to the creation of greater than 3500 expert jobs since 2003. Its whole finances exceeds €12.5 million, of which 72% has been funded by the European Cohesion Coverage.

One of many group's mottos is 'entrepreneurship for a greater world'. JIC helps start-ups equivalent to Tierra Verde, which specialises in environmentally pleasant cleansing items. They began by promoting natural cleaning soap. They now promote 250 merchandise.

Tierra Verde's CEO, Jan Čillík instructed Euronews that "in the mean time, JIC helps Tierra Verde with two tasks. One is concentrated on automatisation, and the second is concentrated on sustainability. And JIC helps us with opening, for instance, [the] European marketplace for Tierra Verde."

Euronews
Jan Čillík, CEO of Tierra VerdeEuronews

In a bid to encourage and enhance entrepreneurial consciousness, JIC is now offering coaching periods for future enterprise leaders. Workshops and actions are held in cooperation with Czech universities and hope to encourage younger folks within the area to develop concepts that can make a constructive distinction within the years and a long time to return.

“What sort of values can we carry to college students? I believe it is a braveness," stated Veronika Rejšková, a crew chief with the JIC Pupil Growth crew. "It is also a freedom like their very own selection, what they'll do, and in addition perhaps creativity, that they actually can carry up one thing very new, which no one heard about earlier than”.

Euronews
Veronika Rejšková, Crew Chief with the JIC Pupil Growth crewEuronews

As an indication of recognition for his or her success to this point, JIC was nominated for the 2022 REGIOSTARS Award – which celebrates the most effective of Europe’s EU-funded tasks beneath the cohesion coverage.

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